APPLE WATCH
SERIES 9
18 HRS
of battery life (36 hrs in low power mode)
50M
Water resistant, swimproof
45MM
aluminum or stainless steel case size
2x brighter display
A brilliant
breakthrough.
The advanced display system in Series 9 boosts the maximum brightness up to 2000 nits — double Series 8 — so it’s easier to read in full sun. It’s also better in low‑light situations, like a movie theater, because it dims to just 1 nit.
Connect
Everything at the speed of life.
Apple Watch keeps you connected to the people and things that you care about, right from your wrist. And with a cellular plan, you can do it all without your iPhone nearby.11
Apple Watch Studio
Any case. Any band.
Any style you want.

Double Tap

Gestures make Apple Watch even easier to use anytime, especially when your hands are full. Just double tap your index finger and thumb together to answer a call, open a notification, play and pause music, and more.
Which Apple Watch
is right for you?
Apple Watch SE
All the essentials.
Light on price.
From $249
BUYLearn more >
44mm or 40mm
aluminum case size
Carbon neutral
combinations available
Retina display
Up to 1000 nits
Water resistant
Swimproof
-
-
-
Cycle Tracking
Up to 18 hours
Low Power Mode
-
Apple Watch Series 9
Powerful sensors,
advanced health features.
From $399
BUYLearn more >
44mm or 40mm
aluminum case size
Carbon neutral
combinations available
Always-On Retina display
Up to 2000 nits
Water resistant
Swimproof
-
-
Temperature sensing
Cycle Tracking
Up to 18 hours
Up to 36 hours in
Low Power Mode
Fast charging
Apple Watch Ultra 2
The most rugged
and capable.
$799
BUYLearn more >
44mm or 40mm
aluminum case size
Carbon neutral
combinations available
Always-On Retina display
Up to 3000 nits
Water resistant
Swimproof
-
-
Temperature sensing
Cycle Tracking
Up to 36 hours
Up to 72 hours in
Low Power Mode
Fast charging